Bitexco calls southern retailers northward

Published: Saturday, September 11, 2010

A view of The Garden shopping mall in Hanoi - Photo: Thanh Hang
HCMC - The Garden Investment and Trade Sole Member Company, a subsidiary of Bitexco Group, on Thursday met with retailers in HCMC to lure them to the retail component of The Garden project in Hanoi.

It was the first time the company had marketed the development in HCMC, it said. The Garden is the My Dinh area which is a new administrative and economic center for the capital city.

The Garden was launched in June last year, with residential, office and retail sections.

The developer told some 70 retailers in an event at the Caravelle Hotel in downtown HCMC on Thursday that six storeys and three basements providing 57,000 square meters in the project were large enough to suit everyone’s needs, including sections for entertainment, food and beverage, fashion, fitness, restaurant, cinema and café terrace.

Robin Neo Chow Hee, managing director of The Garden shopping mall, said the Vietnam retail market is set for strong growth, offering many opportunities. The growing demand for goods and services would create different segments for retailers.

Hee said foreign retailers have been interested in the market because of the country’s political stability and projected retail growth over the next three to five years.

The Garden is the first Bitexco Group shopping center development in Hanoi. The group is also developing Bitexco Financial Tower surrounded by Hai Trieu, Ngo Duc Ke and Ho Tung Mau streets in HCMC’s commercial district.

The 68-floor tower is planned to be on the market by mid-October this year with some 8,000 square meters for retail.

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